Template: What it is and what it is usually used for

Do you know what templates are ? There are several ways to create websites: there is the traditional method (writing HTML or XML code “freehand”), using a CMS (a program designed for this purpose, such as WordPress or Jimdo) or an intermediate solution.   

Let’s see what a template is , why it is located halfway between creation “from scratch” and 100% assisted, and what are the advantages of using them. 


What is a template and what is it for?  

The meaning of template is template . It refers to a pre-designed basis for structuring the contents of an application or a web page so that they adjust to standardized parameters, so as to facilitate the work of the developer or site designer.   

To understand the concept well, we have to know what a template is in programming. In this context, it refers to the uniform coding designed to be used by an application. The templates are programmed with the aim of giving a homogeneous shape to the user interface.    

So, what is a web template ? Extrapolating the previous meaning, we would be talking about a template that includes the “basic skeleton” of a web page : a set of spatial layouts, colors and fonts that the site creator uses to shape the pages.  

In this way, when creating a web page, it could be said that templates are intermediate resources between starting a design from scratch and depending completely on the CMS ( Content Management Systems ).  

However, templates can be integrated into CMS to facilitate the creation of pages , although they can also be used in isolation. The choice will depend on the expertise of the programmer or designer

Advantages of using templates or templates  

Makes website editing easier

The most important advantage is evident when seeing the ease with which web pages can be created from templates. The learning curve is relatively low , since extensive knowledge in web programming is not required to use them. 

Allows a balance between custom and predefined layouts

One of the biggest challenges when designing a website is to achieve the highest possible degree of originality without entailing excessive effort. Templates facilitate that delicate balance between total customization and standards-based creation , so that a “middle-of-the-road” result can be achieved .   

Economically affordable

As long as the large number of free templates does not meet your expectations, you will find that the price of the templates is usually not too expensive . You can find paid templates from approximately 30 euros, although the limit will be set by the level of customization you need.  

Now that you know what a template is and to what extent it can help you create your website, you should know that you can also use these elements to create newsletters more quickly and efficiently. As you continue to adjust to responsive designs, you will be able to give your email marketing campaigns the personalization you need.