RAY - Restaurant Marketing Platform

Rapanui Case Study - 305% Growth in Online Orders

Success Story

Rapanui Increases Online Orders by 305% and Brand App Downloads by 245%

Using RAY's branded app and omnichannel ordering, Rapanui built a thriving digital ecosystem for their eco-conscious ice cream brand.

+305%
Online Orders
+245%
App Downloads
4.9β˜…
App Rating
305%
More Online Orders
Powered by branded app
Rapanui

Rapanui – sustainable ice cream, digital-first approach

The Challenge

Rapanui needed to build a digital-first strategy for their sustainable ice cream brand.

RAY's audit revealed:

  • Over 70% reliance on dine-in sales
  • No branded app or direct ordering channel
  • The goal was to create a digital ecosystem for their brand

The Solution

Branded Mobile App

5-star app with seamless ordering and rewards

Loyalty Integration

Points program across all channels

Omnichannel Strategy

Unified experience across pickup, delivery & dine-in

The Results

"RAY helped us build a digital ecosystem that matches our sustainable values! Online orders increased by 305%, and our app has been downloaded over 12,000 times. We've created direct relationships with our customers and reduced our reliance on third-party platforms completely!"
Management Team
Rapanui
305%
Increase
in online orders
245%
Growth
in app downloads
4.9β˜…
Average
app rating
12K+
Active
app users
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Results in 60-90 days